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On Sophistical Refutations   
For names are finite and so is the sum-total of formulae, while things
are infinite in number. Inevitably, then, the same formulae, and a
single name, have a number of meanings. Accordingly just as, in
counting, those who are not clever in manipulating their counters
are taken in by the experts, in the same way in arguments too those
who are not well acquainted with the force of names misreason both
in their own discussions and when they listen to others. For this
reason, then, and for others to be mentioned later, there exists
both reasoning and refutation that is apparent but not real. Now for
some people it is better worth while to seem to be wise, than to be
wise without seeming to be (for the art of the sophist is the
semblance of wisdom without the reality, and the sophist is one who
makes money from an apparent but unreal wisdom); for them, then, it is
clearly essential also to seem to accomplish the task of a wise man
rather than to accomplish it without seeming to do so. To reduce it to
a single point of contrast it is the business of one who knows a
thing, himself to avoid fallacies in the subjects which he knows and
to be able to show up the man who makes them; and of these
accomplishments the one depends on the faculty to render an answer,
and the other upon the securing of one. Those, then, who would be
sophists are bound to study the class of arguments aforesaid: for it
is worth their while: for a faculty of this kind will make a man
seem to be wise, and this is the purpose they happen to have in view.
Clearly, then, there exists a class of arguments of this kind, and
it is at this kind of ability that those aim whom we call sophists.
Let us now go on to discuss how many kinds there are of sophistical
arguments, and how many in number are the elements of which this
faculty is composed, and how many branches there happen to be of
this inquiry, and the other factors that contribute to this art.
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